Hi,
I’m Arun T R
Designer &
Digital Marketer
I work across product strategy, UX/UI, AI, innovation, and digital growth, turning complex business and user problems into meaningful digital experiences and growth opportunities.
Arun T R
Thrissur, Kerala, India
Available For Work
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₹50L Grant Awarded
5+ Years Experience
10+ Cross-Industry Projects Delivered
Multi-Industry Expertise
Founding Product Designer
Marketing & Growth Experience
{
Beyond the Design
}
More than designing screens
Good products sit at the intersection of people, business, and technology. I bring these perspectives together to understand the problem, define the right product direction, design the experience, and think beyond launch.
Understand the problem
Research users, business goals, markets, and constraints before jumping into solutions.
Design the experience
Design the experience Turn insights and strategy into intuitive, useful, and scalable digital products.
Think about growth
Consider acquisition, activation, engagement, and retention, not just the interface.
{
Selected Works
}
Turning complex problems into useful products
A selection of product, UX, AI, and growth projects I've worked on across different industries and stages.
{
My Process
}
I don't start with screens.
I start with the problem.
Before designing an interface, I try to understand what is actually worth solving.That means looking at the business, the people, and the technology together, then turning those insights into a product direction that can create measurable value.
Discovery
/ 01 /
I’ll dive deep into your goals, vision, and audience.
Initial Consultation: Understand your vision, goals, and target audience.
Research: Analyze competitors and industry trends to gather useful insights.
Define Scope: Set the project’s objectives, deliverables, and timeline.
/ 3–5 days /
Design
/ 02 /
I’ll create a visual direction that brings your brand and product to life.
User Flows & Wireframing: Map out the structure, interactions, and flow of your digital product.
Style Guide Creation: Develop a design language with colors, typography, and UI elements.
Prototype Development: Build clickable prototypes for feedback and refinement.
Finalize Design: Approve detailed designs for all key screens, pages, and states.
/ 1–2 weeks /
Build
/ 03 /
Using no-code tools where appropriate, I’ll turn the approved design into a working digital product.
Product Construction: Build the product experience using the selected tools and technologies.
Content Integration: Add and format text, images, videos, data, and other content.
Basic SEO Setup: Optimize relevant on-page elements to help web-based products perform in
/ 1 week /
Launch
/ 04 /
Your digital product goes live, ready to make an impact.
Client Review: Present the completed product for final feedback.
Revisions: Make the necessary adjustments based on your feedback.
Launch: Publish or release the product and make sure everything is working as it should.
/ 2–3 days /
{
My Capabilities
}
From product thinking to growth
I work across the product lifecycle, from defining opportunities to designing experiences and exploring how products can grow.
Product Strategy
What should we build?
Turn ambiguous problems and ideas into clear product opportunities.
Product discovery · Problem framing · User research · Market research · Product definition · Feature prioritisation
Product Design
How should it work?
Design digital products that are useful, intuitive, and aligned with business goals.
UX strategy · Information architecture · User flows · Interaction design · UI design · Prototyping · Design systems
Brand & Content
How should it be understood?
Build distinctive brands and create content that connects with the right audiences.
Brand strategy · Brand identity · Messaging · Content strategy · Editorial direction · Campaign concepts · Content systems
Digital Growth
How do we help it grow?
Connect product experience, brand, and content with acquisition, engagement, and conversion.
Brand strategy · Brand identity · Messaging · Content strategy · Editorial direction · Campaign concepts · Content systems
{
My Background
}
A multidisciplinary perspective
Work Experience
2025 - Present
Product Designer & Digital Marketer
Freelancer
Working independently on product design, UI/UX, digital experiences, branding, and digital marketing projects for clients across different industries.
2023 - 2025
Product Designer (Founding Designer)
Tulu Health, New Delhi
Leading product and service design for healthcare solutions, including post-surgery care management and patient consent platforms across mobile, web, and SaaS ecosystems.
2021 - 2023
UI/UX Designer
Emnicent Designs, Pune
Delivered UX consulting and product design across gaming, EdTech, SaaS, and freight-forwarding platforms, improving conversion, retention, workflows, and design systems.
2020 - 2021
Innovation Fellow (Product Design)
All India Institute of Medical Sciences, New Delhi
Led the design and development of a patented ergonomic PPE solution with a connected digital monitoring platform, supported by user research and stakeholder collaboration.
2015 - 2016
Site Electrical Engineer
Sunil & Associates, Thrissur, Kerala
Worked on HT & LT electrical design and installation projects as a site engineer.
Academics
2017 - 2019
Master of Design (M.Des)
Indian Institute of Information Technology, Design and Manufacturing, Jabalpur
Master's degree in Design with a CGPA of 8.1.
2010 - 2014
Bachelor of Technology (B.Tech) in EEE
MET's School of Engineering, Mala, Kerala
Bachelor's degree in Electrical and Electronics Engineering with a CGPA of 7.36.
{
What People Say?
}
Good work is built together
The best outcomes come from thoughtful collaboration, clear communication, and a shared focus on solving the right problems.
Dr. Adil Khan Yusufzai
Founder of Tulu Health
" Arun has an exceptional ability to simplify complex problems into intuitive user experiences. His strategic thinking and attention to detail made a real impact on our product. "
Sachin Sebastian
Design Lead, Great Learning
“ Arun consistently transforms complex product challenges into intuitive experiences while keeping business objectives at the center of every decision. ”
Sreeja Sukumaran
Influencer & Content Creator
" Working with Arun made content creation effortless. He understood my personality, turned ideas into compelling visuals, and helped me build a stronger connection with my audience. "
{
My Insights
}
Ideas, observations & lessons from the work
Writing about product design, UX, AI, innovation, digital marketing, and the space where they intersect.
DISCOVER
How do people find it?
ACTIVATE
Why should they try it?
EXPERIENCE
How well does it solve their problem?
ENGAGE
Why should they keep using it?
RETAIN
Why should they come back?
GROW
How does the product create lasting business value?
{
Your Questions
}
Ideas, observations & lessons from the work
Writing about product design, UX, AI, innovation, digital marketing, and the space where they intersect.
How can I help you if you're still defining your product?
Many products fail because they solve the wrong problem—not because of poor execution. I help teams validate ideas, understand users, prioritise features, and shape a clear product strategy before investing in design and development. The goal is to build the right product with confidence.
You already have a product. How can I improve it?
Whether your goal is to increase engagement, improve usability, or reduce drop-offs, I analyse the existing product from both a user and business perspective. Through UX research, journey mapping, analytics, and design improvements, I identify opportunities that can enhance user experience and drive measurable business outcomes.
Can I support both product design and digital marketing?
Yes. I bridge the gap between product experience and digital marketing. Beyond designing intuitive products, I also consider acquisition, landing pages, SEO, user onboarding, email journeys, and conversion optimisation—ensuring users not only discover your product but continue to engage with it.
How do I ensure my design decisions support your business growth?
Every design decision should contribute to a measurable outcome. I align user needs with business objectives by focusing on key metrics such as activation, engagement, retention, and conversion. Rather than designing for aesthetics alone, I design experiences that help products grow sustainably.
What does working with me look like?
Every engagement follows a structured process: understanding the business, defining the problem, validating assumptions, designing solutions, and measuring results. Whether you're launching a new product or improving an existing one, I work collaboratively with your team to ensure strategy, design, marketing, and growth remain connected throughout the product lifecycle.
{
My Stacks
}
Ideas, observations & lessons from the work
Writing about product design, UX, AI, innovation, digital marketing, and the space where they intersect.
Figma
Collaborative UI/UX design and interactive prototyping platform
Framer
Interactive web design and prototyping platform
Canva
Rapid visual design and brand asset creation software
Adobe Photoshop
Professional image editing and composition software
Adobe Illustrator
Industry-standard vector graphics and branding software
Adobe Indesign
Professional editorial and page layout software
Adobe After Effects
Motion graphics and visual effects software
